Nike's next Air Max 90 isn't just good; it's a grade-A sneaker.
We can thank Wagyu for this particularly tasty Air Max. It's actually a Harlem brand founded by Walter Harvin, but the collaborative sneakers do play on the Wagyu beef theme.
It features leather and suede layers, plus a metallic Swoosh and marbled details that reference the beef's texture and appearance. Wagyu's signature cattle motif also shows up throughout the shoe in clever ways. It even comes with rope-style shoelaces, nodding to the cattle-raising process.
We've seen some impressive Air Max 90s over the years, including volcanic-themed versions and even soccer-coded options . But this one's got some serious beef (in the best way).
Unlike the authentic meat, which is expensive and only found in Japan, the Wagyu Air Max 90s are "inclusive to all, exclusive to none" according to the brand. Basically, these beef-flavored sneakers are for everyone.
They're now up for grabs on Wagyu's website for $150, alongside co-branded Tech Fleece hoodies and joggers. The collab will also drop on Nike's SNKRS app on September 12.
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Morgan Smith is a style writer at Highsnobiety, born in Virginia and currently based out of New York. If it's a cool, new sneaker or super nice clothing item (or collection), Morgan has more than likely written about it.
Morgan has worked in the fashion industry since 2018, writing for publications, managing social media, leading her own sneaker-focused platform, and interviewing fashion figures like Joe Freshgoods and Dapper Dan. Morgan's writing spans several topics, including runway show coverage and trend pieces.
Sneakers, celebrity style, pop culture moments, and emerging fashion brands remain her faves. When Morgan isn't glued to her laptop, you can catch her binging the latest season of "Love is Blind" or obsessing over the new Rihanna 'fit that just dropped.
By the way, Morgan interviewed the bad gal, too.